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There are 5 attributes common to all winning business plans:

1. Value Proposition: Determine what makes your business better than your competition.

2. Marketing Strategy: Create a cohesive marketing and sales strategy to appropriately highlight your value proposition to the right audience.

3. Business Model: Design scalable business model that grows with your company and keeps up with your customers’ ever changing needs.

4. Plan of Action: Create an action strategy based on lessons learned, history, evaluation of similar companies and their reasons for success or failure.

5. Communication: Be clear, concise, direct. Speak the language YOUR audience will understand, note that that language may be different for each niche market.



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Bert Gillespie, Director, Qualcomm
Michael Costantino, Director of Interaction Design, Digitas
Jimmy Hendricks, CEO/Co-Founder, Artistic Hub & Collar Free Inc.
Julio Rivera, Creative Manager, Modea
Eric Imbuelten, President,   A.E.I Financial Strategies, Inc.,  
Greg C. Smith, Sales Engineer , MindTouch, Inc.
Andrew Warner, Founder, Mixergy
Magnus Berggren, Owner at 5Fingers Mobile Media, Inc
Mick Rosolek, Production Director, Studio One Networks
David Tal, Broker/Founder, HomeReach.com